• Administration

Magic numbers - How to improve profitability and cashflow

PL # 12468.
Starting on 17 Feb 2020
Cancellation permitted until 12/02/2020

Event registrations closed on 17/02/2020


Most organisation focus on one or two key numbers areas to increase cashflow, profit and reserves. This two hour workshop - Magic numbers will focus on the 7 levers of business which have a significant impact on every organisation.

• Why most organisation focus on 1 of the 7 key levers (income) and ignore the other 6!
• How the compound effect of making small (as little as 1%) changes to the 7 key levers can have a huge impact on cashflow, profit, reserves and company valuation.
• The importance of stepping outside of your organisation and looking at it as a 'machine' designed to generate cash, profit and shareholder value.
• The one thing you can do immediately to see exactly what to do to make changes to your 7 key levers.
• A quarterly system for tuning up your business to maximise your return for the effort you and your team expend.


Rupen Kotecha

CEO The CFO Centre WA

Rupen Kotecha is a strategically and commercially minded UK qualified Chartered Accountant and has been based in Perth for over the past 10 yrs. He has extensive CFO experience in the aviation and freight industries as well as in the field of logistics across various countries, UK, Hong Kong & China business units. He spent three years as CFO on the Board of British Airways Regional Cargo and has advised on restructuring, merger and disposal of businesses. Over his career to-date Rupen has acquired invaluable knowledge and experience of the problems and opportunities facing large and small businesses in sales, operational and financial areas.


Event Segment

Date / Time

Starts: 13:00
Finishes: 15:00


76 Birkdale Street
Floreat WA 6014

Location Specifics

Leadership Centre - Jason Industries Room

Learning Area

  • Administration

School Area

Event Contact

AITSL Standards